The e-commerce industry is thriving, with online shopping becoming the go-to choice for convenience and accessibility. Whether you’re a startup or an established brand, it’s definitely time to capture your share of this lucrative market. However, with rapid growth comes operational challenges, from resource strain to complex staffing challenges. One solution for businesses looking to expand or enter the world of e-commerce is to outsource e-commerce tasks to BPO partners — a revolutionary strategy for tackling scaling challenges head-on.
The global market for e-commerce and retail outsourcing has been on a steady rise. It’s projected to reach $435 billion by 2030, and has been growing at a steady pace of 8.5% compound annual growth rate from 2022. This growth highlights how businesses worldwide are turning to retail & consumer packaged goods (CPG) outsourcing as a strategic move to stay competitive while managing costs and complexities.
4 Reasons Why You Should Outsource E-Commerce Tasks
Want your business to thrive in the fast-paced world of e-commerce? It might be time for you to outsource e-commerce tasks to a dedicated BPO partner. Let’s explore the top reasons why e-commerce businesses are choosing BPOs to handle their support functions.
1. Cost Efficiency Without Compromising Quality
Operating in-house teams can be expensive, particularly for small to mid-sized e-commerce businesses. E-commerce and retail outsourcing allows companies to access skilled professionals and teams at a fraction of the cost. For instance, businesses outsourcing to countries like the Philippines save up to 70% on labor costs, while maintaining high-quality standards. These cost savings enable businesses to allocate resources to other growth-driving areas, like marketing, product development, or market research.
2. 24/7 Customer Support
Offering top-tier customer support is a sign of e-commerce success. Shoppers expect assistance anytime throughout every step of their shopping journey, whether it’s resolving payment issues or tracking shipments. You can outsource e-commerce tasks to a BPO to allow your business to offer round-the-clock support services, ensuring customers are always attended to.
According to a recent study, 84% of customers are more likely to stay loyal to businesses offering excellent support. This signifies the importance of upping your customer support experience to boost retention and satisfaction. Retail and consumer-packaged goods (CPG) outsourcing allow you to allocate a team for back-office functions so you can operate as usual without having to hire more staff in-house.
3. Scalability and Flexibility
Seasonal spikes in demand, such as during holidays or sales events, can strain in-house teams and disrupt workflows. BPOs provide the flexibility to scale your workforce as needed, helping you manage seasonal fluctuations without committing to long-term overhead costs.
This scalability empowers businesses to adapt quickly to market changes, ensuring seamless operations during peak periods and beyond.
4. Access to Specialized Skills and Tools
BPO companies bring expertise in e-commerce tools and platforms, such as Shopify, Amazon, and other popular platforms. Depending on your needs, CPG back-office outsourcing solutions can also handle tasks like inventory management, order processing, and returns efficiently thanks to their willingness to cater to client demands. In fact, 65% of businesses outsource to improve their focus on core activities, to keep competitiveness in the e-commerce space.
In Conclusion
As you outsource e-commerce tasks to a reliable BPO partner, you enjoy plenty of advantages that can make your store stand out from the rest. From reducing costs to providing 24/7 support and scalability, it’s a viable solution that helps you to shift your focus on innovation and growth.
If you’re looking to take your e-commerce operations to the next level, partner with a trusted BPO like FGC+ to achieve seamless success across the board. Learn more about us at www.fgcplus.com.
